Navratri sees retail sales of 11.23 lakh vehicles led by 2Ws, PVs
Council news desk is preparing the full on-site briefing for this update.
Account subscription benefits alongside Premium Stories, Editorials, Opinions and more.
Unlock these with Subscription
The View From India Looking at World Affairs from the Indian perspective.
First Day First Show News and reviews from the world of cinema and streaming.
Today's Cache Your download of the top 5 technology stories of the day.
Science For All The weekly newsletter from science writers takes the jargon out of science and puts the fun in!
Data Point Decoding the headlines with facts, figures, and numbers
THEdge At the cutting edge of education and careers
Health Matters Ramya Kannan writes to you on getting to good health, and staying there
Gender Agenda Stories from beyond the binary.
The Hindu On Books Books of the week, reviews, excerpts, new titles and features.
Updated - October 21, 2026 08:36 pm IST - MUMBAI
About 11.23 lakh automobiles were retailed in ten days of Navratri this year (Navratri’26), up 27% over Navratri’24 — the last comparable festive period, according to provisional data released by Federation of Automobile Dealers Association (FADA) on Wednesday.
Passenger Vehicles retails higher by over 10% and Two-Wheelers by more than 32%, data showed.
But there has been a 6.52% dip as compared to Navratri’25.
According to FADA the figures were not comparable as last year’s Navratri ran for eleven days against ten and coincided with the GST 2.0 roll-out, which pulled a wave of pent-up demand.
As per FADA data EV retails grew 26.78% and now account for close to 10.5% of festive sales, up from about 7.7% a year ago, showing that India’s EV shift has become self-sustaining.
“Navratri’26 tells a fundamentally healthy story.
As we enter the Dhanteras-to-Diwali wave, we remain cautiously optimistic: affordability is strong, aspiration is rising, and auto retail continues to mirror the enduring momentum of the India growth story,” said Mr Sai Giridhar, President, FADA.
Commenting on the festive sales Tarun Garg, MD & CEO, Hyundai Motor India Ltd (HMIL) said, “This year, the festive season has started on a strong note for us, driven by robust Onam and Ganesh Chaturthi sales.
During Shradh and Navratri, we witnessed registrations grow by 30% YoY to nearly 41,000 units.”
“Considering the pace of bookings, we expect momentum to continue through Dhanteras and Diwali,” he added.
“Demand remains healthy across both urban and rural markets.
We are also seeing a strong customer interest in our new name plate, Hyundai BAYON, which will be launched early next week,” he added.
Terms & conditions | Institutional Subscriber
Comments have to be in English, and in full sentences.
They cannot be abusive or personal.
Please abide by our community guidelines for posting your comments.
We have migrated to a new commenting platform.
If you are already a registered user of The Hindu and logged in, you may continue to engage with our articles.
If you do not have an account please register and login to post comments.
Users can access their older comments by logging into their accounts on Vuukle.
Full detailed coverage is shown on the council website above. Source attribution: The Hindu – Business.
Back to all council news